Transactional Email

The messages that really need to get through

Transactional email is one of the few forms of communication your recipient is waiting for. That is why it is very important to get this right. Transactional email is always triggered by the recipient, directly or indirectly. Delivery is therefore very important. Because one in ten newsletters that do not arrive, you will survive. But what if 10% of all your invoices don’t end up in the inbox? Then you have a problem.

How to use transactional email?

Follow up on your customers’ actions

The moment your customer asks you to take action, it is desirable that you do this as quickly as possible. For example, this type of transactional email includes:

  • Order confirmations: Whether you are a webshop, an event website or an online taxi service, customers always want to know as soon as possible whether their payment process went well.
  • Forgotten password: There are few things as annoying as forgetting a password, so logically your customers want to request a new one as soon as possible.
  • Multi-factor authentication: To provide extra security for accounts, two- or multi-factor authentication is sometimes required. If you want to log in quickly, it is therefore nice if it ends up in your inbox in no time.

Keep recipients up to date

After your customer’s first actions, there is a period in which often no new actions are performed. Yet you continue to send a customer emails to keep him up-to-date about his purchase. You can think of:

  • Track & Trace: When your customer has placed a webshop order, it gives peace of mind if they know when their package will arrive. After an order confirmation, an e-mail with Track & Trace code follows.
  • Notifications: Does something unexpected happen in the period between purchase and delivery? Have certain conditions changed in the meantime? Then you want to keep the customer informed.
  • End of trial period: Is your customer using a trial period for your product or service? Then you want to let him know when that period is over.

Provide an overview to your recipient

It is always useful to collect your things in one place and thus keep an overview. E-mails are ideal for this, because everything ends up in the same place. You can think of:

  • Pay slips: In the employer-employee relationship it is not uncommon to send pay slips by email. In this way, the employee has more insight into his salary and the employer does not have to email everyone individually.
  • Invoices: In principle, the same applies to invoices as to pay slips, but then in the customer-brand relationship. In this way, the customer keeps an overview of his monthly costs via his mailbox.
  • Order overview: After ordering items, it can also be nice to go through them again, to see whether all information is correct and whether, for example, the correct sizes have been ordered.

Why MXtoChina?

Keep recipients up to date

After your customer’s first actions, there is a period in which often no new actions are performed. You will still remain a customer if you receive emails If you want to be sure that these emails arrive, then you opt for the most reliable delivery of MXtoChina. Our platform has a number of advantages for you.

This way you always have access to:

Powerful templates & features

With our templates you can switch effortlessly between different languages ​​and brands, and you can enrich your emails with our features. Responsive, even if your own system cannot handle it.

Fantastic Security & Delivery

When using MXtoChina, you no longer have to worry about the security of your data or that of your customers. Moreover, we ensure that your e-mail really arrives by means of SPF, DKIM and DMARC compliance.

Always insight into your emails

With MXtoChina you always have insight into the behavior of your emails. This way we make sure you know when your e-mail is opened or clicked, but we keep you informed if things don’t go as you planned.

Email status & delivery tracking

Track your customers mails along every step of the way. You will have detailed insights in email receival rates, opening statistics and so on.